In a partnership that brings reality to a new pinnacle of madness, famed silver maker Tiffany & Co has partnered with Nike to create a box.
The silversmiths at Tiffany put in more than 155 hours of work to craft the one-of-a-kind box to promote the new Tiffany-Nike brand collab AF1 sneaker. A promotional video posted to Instagram contains a few highlights.
The company’s hollowware workshop in Cumberland, Rhode Island built the box from 23 pounds of sterling silver.
That’s 10.4 kilos of sterling with roughly 335.4 troy ounces of pure silver valued at around $6,500 at today’s spot price.
The box will not be available to buy anytime soon, so no retail pricing is available.
The cobranded $400 sneakers feature the luxury brand’s robin-hood blue combined with black color scheme and are sold out at Nike’s online store. Reseller marketplaces have the sneakers available in various sizes with prices ranging from around $900 to up to $1,800.
A .925 sterling silver “carry piece” is stitched in to the heel of each shoe via a premium leather strap, a new take on silver jewelry.
The product description on Nike.com describes the partnership as “the bridge between basketball and street style.”
